| Ebio enterprise living map | ||||||||||||||
| Contribute to create work as venture opportunities and repeat the process (26 credits). | ||||||||||||||
| Demonstrate an understanding of market mechanics in relation to a new venture (4.04) - Core Unit Standard | ||||||||||||||
| Specific Outcome | Assessment criteria | Bridging the Gap | Ebio Competency Programme: Information and Examples | Organize and Review your competencies | ||||||||||
| Apply market mechanisms in relation to experience transactions in new work created and taken causing “new ventures growth capacity” continuously and dynamically. | ||||||||||||||
| Notes on Biz/ed relating to Economics | ||||||||||||||
| NetMBA Business Knowledge Centre: Marketing | ||||||||||||||
| MIT open courseware: Entrepreneurial marketing | ||||||||||||||
| MIT open courseware: Introduction to marketing | ||||||||||||||
| SO 1 | Describe and discuss (i) the different economic systems and (ii) the different market structures (based on the level of competition) in the market economy. | Wikipedia on economic systems | ||||||||||||
| Market structure | ||||||||||||||
| AC 1.1 | The major economic systems are described and discussed. | |||||||||||||
| AC 1.2 | The different market structures in a market economy, based on the level of competition are identified and described. | |||||||||||||
| AC 1.3 | The role of the price mechanism in a market economy is explained. | |||||||||||||
| AC 1.4 | Advantages and disadvantages of a competitive market are explained. | |||||||||||||
| SO 2 | Describe and illustrate the interaction of demand and supply in terms of price determination under conditions of competitive markets. | Walk and Talk (Chap. 10) Profit and Economic Value Add (EVA) | ||||||||||||
| Demand and Supply | ||||||||||||||
| AC 2.1 | The laws of demand and supply are defined . | Walk and Talk (Chap. 3) Maximizing Customer Value Contribution | ||||||||||||
| AC 2.2 | The supply and demand schedules are derived | |||||||||||||
| AC 2.3 | The interaction of the supply and demand in a market economy is explained. | |||||||||||||
| AC 2.4 | Possible impacts of changes in demand & supply conditions on the price mechanism are analysed. | |||||||||||||
| SO 3 | Discuss and identify the macroeconomic factors that impacts on economic activity. | Notes in Biz/ed relating to macroeconomics | ||||||||||||
| Economics - Macroeconomics | ||||||||||||||
| AC 3.1 | The major macro-economic indicators are identified. | |||||||||||||
| AC 3.2 | The impact of changes in these indicators on the business environment is analysed. | |||||||||||||
| AC 3.3 | The characteristics of the South African business cycle are explained. | |||||||||||||
| AC 3.4 | The current state of the business cycle is derived and the impact on the business environment is analysed. | |||||||||||||
| SO 4 | Discuss and identify the possible impact of changes and new developments in the domestic and foreign markets on business activities. | European/Global External Influences | ||||||||||||
| AC 4.1 | The major socio-economic indicators are identified. | |||||||||||||
| AC 4.2 | The impact of changes in these indicators on the business environment is analysed. | |||||||||||||
| AC 4.3 | The competitive characteristics of industries in the South African economy are explained. | |||||||||||||
| AC 4.4 | The growth industries in the economy are identified and possible business opportunities are analysed. | |||||||||||||